Design

with

craft

Seattle-based product designer.

Start with the human.

Build with structure. Finish with craft.

Keep scrolling~

Design

with

craft

Seattle-based product designer.

Start with the human.

Build with structure. Finish with craft.

Keep scrolling~

shape one

Arrowster

Education, Web Application, AI agents, CRM - Product Integration

shape one

Zalo Connect - Food Marketplace

Social media, Marketplace, Mobile application

example

Zalo Design System

Social media, Design system

abstract shape

Redesigning Zalo's voice message

Social media, Voice design, Speech-to-Text, Mobile application

example

Enhancing Zalo chat reaction

Social media, Chat bubbles, Reaction customization design, Mobile application

Banca Game Design

Finance, Insurance, Game Design

image one

Mirinda Campaign

experimental shape one

Greenfeed OKR - Animation Video

My design practice lives at the intersection of research, structure, and craft. Currently fixing education as the Founding Product Designer at Arrowster

More about me

03.2025 - Present

Founding Product Designer @ Arrowster

Designed and shipped the foundation of Arrowster — a college consulting platform backed by the founding team and board at OpenAI, Duolingo, and Meta — replacing spreadsheet-based workflows with a unified internal and consumer-facing tool, now supporting 1,000+ students.

03.2025 - Present

Founding Product Designer @ Arrowster

Designed and shipped the foundation of Arrowster — a college consulting platform backed by the founding team and board at OpenAI, Duolingo, and Meta — replacing spreadsheet-based workflows with a unified internal and consumer-facing tool, now supporting 1,000+ students.

03.2025 - Present

Founding Product Designer @ Arrowster

Designed and shipped the foundation of Arrowster — a college consulting platform backed by the founding team and board at OpenAI, Duolingo, and Meta — replacing spreadsheet-based workflows with a unified internal and consumer-facing tool, now supporting 1,000+ students.

08.2022 - 11.2024

Product Designer @ VNG - Zalo

- Designed and shipped features for Vietnam's leading social media platform (90M+ users), including messaging, call, social, discovery features and improved Zalo Design System - Worked closely with stakeholders to define problems and design scope, conducted research, created user flows, wireframes, hi-fi prototypes, performed user testing and output quality control

08.2022 - 11.2024

Product Designer @ VNG - Zalo

- Designed and shipped features for Vietnam's leading social media platform (90M+ users), including messaging, call, social, discovery features and improved Zalo Design System - Worked closely with stakeholders to define problems and design scope, conducted research, created user flows, wireframes, hi-fi prototypes, performed user testing and output quality control

08.2022 - 11.2024

Product Designer @ VNG - Zalo

- Designed and shipped features for Vietnam's leading social media platform (90M+ users), including messaging, call, social, discovery features and improved Zalo Design System - Worked closely with stakeholders to define problems and design scope, conducted research, created user flows, wireframes, hi-fi prototypes, performed user testing and output quality control

04.2021 - 06.2022

Multimedia Designer @ GudLag Creative Studio

Provided design solutions for multiple brands Notable works include: - Game design for Prudential The Banca Game Website - (MMA Smarties 2022 Award Bronze Prize) - 3D assets and VFX for Downy Meditation Website - 3D and VFX for multiple Mirinda launching campaigns

04.2021 - 06.2022

Multimedia Designer @ GudLag Creative Studio

Provided design solutions for multiple brands Notable works include: - Game design for Prudential The Banca Game Website - (MMA Smarties 2022 Award Bronze Prize) - 3D assets and VFX for Downy Meditation Website - 3D and VFX for multiple Mirinda launching campaigns

04.2021 - 06.2022

Multimedia Designer @ GudLag Creative Studio

Provided design solutions for multiple brands Notable works include: - Game design for Prudential The Banca Game Website - (MMA Smarties 2022 Award Bronze Prize) - 3D assets and VFX for Downy Meditation Website - 3D and VFX for multiple Mirinda launching campaigns